Kroger Co (KR) stock price, news and key stats

Price

Last close as of Sep 16, 2026. Delayed data; not a live quote.

Previous close

$62.25

Open

$61.93

Day range

$61.05 – $62.43

Volume

8.5M

About Kroger Co

Latest KR news

• Digital shelf labels are supposed to save shoppers money. A new NJ law says they could do the opposite—and put a one-year freeze on them
  Fortune · Sep 15, 2026

  A new law in New Jersey has placed a one-year freeze on the implementation of digital shelf labels in retail stores, raising concerns about their potential impact on consumer pricing and employment. Proponents of these electronic labels argue that they can enhance pricing accuracy and save shoppers money by allowing retailers to adjust prices in real-time, similar to online platforms. However, the legislation suggests that the widespread adoption of this technology could have unintended consequences, including increased prices for consumers and significant job losses in the retail sector. According to a report, universal adoption of digital shelf labels could threaten approximately 191,633 jobs and result in a loss of up to $6.9 billion in wages annually. This has sparked a debate on the balance between technological advancement and its socio-economic implications. Retailers may face pressure to justify the costs associated with transitioning to digital labels, especially if they are perceived as detrimental to consumer interests and employment stability. The market implications of this freeze could be significant. Retailers that have invested in digital shelf label technology may need to reassess their strategies and financial forecasts. Additionally, the law may prompt other states to consider similar regulations, potentially stalling the momentum of digital transformation in the retail sector. As the industry grapples with these challenges, the focus will likely shift to finding a balance between innovation and maintaining consumer trust and job security.

• The new US tariff landscape (2026 back-to-school edition)
  Macro Watch · Sep 15, 2026

  As the 2026 back-to-school season approaches, the U.S. tariff landscape is undergoing significant changes that could impact both consumers and retailers. Recent policy adjustments have shifted tariffs on a range of imported goods, particularly those related to education, such as electronics, clothing, and school supplies. The Biden administration's focus on domestic manufacturing and supply chain resilience has led to increased tariffs on certain imports from countries like China, while simultaneously reducing tariffs on goods from allied nations. This dual approach aims to bolster local production while easing costs for consumers. Retailers are now grappling with the implications of these tariffs as they prepare for the back-to-school shopping season. Higher tariffs on imported goods could lead to increased prices for consumers, potentially dampening demand during this critical shopping period. Conversely, reduced tariffs on products from allied nations may encourage retailers to source more goods from these countries, potentially stabilizing prices. Analysts suggest that the overall impact on consumer spending will depend on how retailers manage their supply chains and pricing strategies in response to the evolving tariff landscape. As the market adjusts, companies that can effectively navigate these changes may gain a competitive edge. Retailers focusing on domestic sourcing or those with diversified supply chains could mitigate the risks associated with tariff fluctuations. In contrast, businesses heavily reliant on imports from countries facing higher tariffs may experience squeezed margins and could pass on costs to consumers, further influencing purchasing behavior. The upcoming back-to-school season will serve as a critical test of how these tariff changes play out in the retail sector and their broader implications for the U.S. economy.

• Grocery price inflation speeds up as families alter spending choices
  Economic Data · Sep 15, 2026

  Grocery price inflation has accelerated, prompting families to reevaluate their spending habits in response to rising costs. Recent economic data indicates that food prices have surged, contributing to a broader trend of inflation that is affecting household budgets. Families are increasingly opting for budget-friendly alternatives, such as generic brands and discount retailers, as they navigate the financial strain of higher grocery bills. The implications of this inflationary trend extend beyond individual households, impacting the overall economy. As consumers shift their purchasing behavior, grocery retailers may need to adjust their pricing strategies and inventory management to remain competitive. Additionally, the political dynamics surrounding food production and supply chains are likely to complicate efforts to stabilize prices. With inflation showing no signs of abating, policymakers face the challenge of implementing effective measures to curb rising costs while balancing the needs of consumers and businesses alike.

• The Kroger Co. Q2 2026 Earnings Call Summary
  Yahoo Finance · Sep 11, 2026

  Kroger Co. reported its fiscal second-quarter earnings on September 11, 2026, revealing a revenue of $34.6 billion, a 2% increase from $33.9 billion in the same period last year. The Cincinnati-based grocery retailer's GAAP profit stood at $641 million, translating to earnings of $1.05 per share. While the results met Wall Street's revenue expectations, they fell slightly short of profit forecasts, which were projected at $1.06 per share. Executives attributed the modest sales growth to several factors, including reduced consumer spending on fresh food, a trend linked to ongoing public health concerns. This shift in consumer behavior could signal a longer-term impact on grocery retail, as customers adjust their purchasing habits in response to economic conditions. The market's reaction to Kroger's earnings will likely hinge on the company's ability to navigate these challenges and adapt its offerings to meet evolving consumer preferences. As investors assess the implications of these results, attention will turn to Kroger's strategies for maintaining growth in a competitive landscape.

• Iowa grocery prices face new pressure
  Agriculture · Sep 9, 2026

  Iowa grocery prices are poised to experience upward pressure as a confluence of factors, including geopolitical tensions, adverse weather conditions, and escalating farm production costs, contribute to rising food prices. The ongoing conflict in key agricultural regions has disrupted supply chains, while unpredictable weather patterns have affected crop yields. These elements are compounded by increasing costs associated with transportation and labor, which are further straining the margins for retailers. As a result, consumers in Iowa may soon see higher prices at the checkout, reflecting broader inflationary trends affecting the grocery sector nationwide. Analysts suggest that if these pressures persist, they could lead to a significant shift in consumer behavior, with shoppers potentially opting for lower-cost alternatives or reducing overall spending on groceries. The implications for the agricultural market are also noteworthy, as farmers may face challenges in balancing input costs with the prices they can command for their products, potentially impacting future planting decisions and overall supply dynamics.

• The Kroger Co. (KR) Shares Weighed by Inflation Pressure and Slowing Sales
  Yahoo Finance · Sep 8, 2026

  Kroger Co. (KR) shares have come under pressure as inflation continues to impact consumer spending and sales growth slows. The grocery giant reported weaker-than-expected quarterly results, reflecting a challenging environment where rising food prices are squeezing household budgets. As consumers become more price-sensitive, many are shifting their purchasing habits, opting for discount retailers or private-label products, which has further affected Kroger's sales performance. Market analysts are closely monitoring Kroger's response to these challenges, particularly its pricing strategies and efforts to enhance customer loyalty. The company's ability to adapt to changing consumer preferences will be crucial in maintaining its competitive edge in a rapidly evolving retail landscape. As inflation persists, investors may need to reassess the stock's valuation and growth prospects, potentially leading to increased volatility in Kroger's share price in the near term.

• DOJ expands beef price probe to eight retailers, including Walmart and Amazon, with inflation a key issue ahead of midterm elections
  Fortune · Sep 4, 2026

  The U.S. Department of Justice (DOJ) has broadened its investigation into rising beef prices, now targeting eight major grocery retailers, including Walmart and Amazon. This expansion follows an ongoing antitrust inquiry into the meatpacking industry, as the DOJ seeks to understand the factors contributing to record high prices for consumers. The retailers under scrutiny also include Kroger and Costco, reflecting the government's concern over potential price manipulation within the food supply chain. With inflation becoming a pressing issue ahead of the midterm elections, the DOJ's actions may have significant market implications. Rising beef prices have been a focal point for consumers, and the investigation could lead to increased regulatory scrutiny and potential reforms in pricing practices among major retailers. This heightened oversight may also impact consumer confidence and spending patterns, particularly as voters express concerns over inflation and food affordability. As the investigation unfolds, stakeholders in the grocery and meatpacking sectors will be closely monitoring developments that could reshape pricing strategies and market dynamics.

• US Widens Beef-Price Antitrust Inquiry to Walmart, Costco and Other Retailers
  Economic Data · Sep 2, 2026

  The U.S. Department of Justice (DOJ) has broadened its antitrust investigation into the meatpacking industry, now focusing on eight major food retailers, including Walmart, Costco, and Amazon, amid concerns over significant increases in beef prices. This inquiry comes at a time when domestic beef prices have surged to record levels, driven largely by the smallest cattle herd in 75 years. The DOJ's investigation aims to determine whether these retailers are engaging in anti-competitive practices that could be contributing to inflated prices for consumers. The retailers under scrutiny also include Kroger, Publix, Albertsons, Aldi, and Ahold Delhaize. The DOJ's actions signal a heightened regulatory focus on the food supply chain, particularly as rising beef prices have become a pressing issue for consumers and policymakers alike. With inflationary pressures already affecting the broader economy, the outcome of this investigation could have significant implications for pricing strategies across the grocery sector and may lead to increased scrutiny of supply chain practices in the meatpacking industry. As the investigation unfolds, market participants will be closely monitoring potential regulatory changes that could arise from the findings. Should the DOJ uncover evidence of collusion or other anti-competitive behavior, it could lead to legal repercussions for the involved retailers and possibly reshape the competitive landscape of the grocery market. This scrutiny reflects ongoing concerns about consumer protection and market fairness in an environment where food prices are under intense pressure.

• Report: 85% of Americans think brands are using inflation as an excuse to overcharge - and it's costing them customers
  Economic Data · Aug 24, 2026

  A recent report reveals that 85% of Americans believe brands and retailers are exploiting inflation as a rationale for excessive price increases, leading to a significant erosion of consumer trust. This skepticism comes at a time when inflationary pressures have already strained household budgets, prompting consumers to scrutinize pricing strategies more closely. The perception that companies are capitalizing on economic conditions could have serious implications for brand loyalty and customer retention. As consumers become increasingly aware of perceived price gouging, businesses may face a backlash that could impact their bottom lines. The report suggests that many customers are reconsidering their purchasing decisions, potentially shifting towards brands that demonstrate transparency and fairness in pricing. This trend could compel retailers to reevaluate their pricing strategies and communication practices to maintain customer loyalty and avoid losing market share in an already competitive landscape.

• Food stamp enrollment plunges as Trump’s demand for more paperwork pushes poor people off the rolls
  Fortune · Aug 22, 2026

  Enrollment in the Supplemental Nutrition Assistance Program (SNAP), commonly known as food stamps, has seen a significant decline, attributed largely to the Trump administration's push for stricter documentation requirements. Reports indicate that millions of low-income individuals have been removed from the program, as the new regulations have created barriers for those who may struggle to provide the necessary paperwork. This shift has sparked concerns among advocates for the poor, who argue that the changes disproportionately affect vulnerable populations. The decrease in food stamp enrollment could have broader economic implications. With less financial assistance available to low-income households, consumer spending may decline, particularly in sectors reliant on discretionary spending. This could lead to slower economic growth, especially in regions where SNAP benefits play a critical role in supporting local economies. Additionally, the reduction in enrollment may impact food retailers and suppliers who depend on SNAP transactions, potentially leading to a ripple effect throughout the food supply chain. As the political landscape evolves, the future of SNAP and its enrollment figures will likely remain a contentious issue. The ongoing debate over welfare reform and the balance between reducing government spending and providing essential support to those in need will continue to shape policy decisions. Investors and market analysts will be closely monitoring these developments, as changes in consumer behavior resulting from reduced SNAP participation could influence various sectors, from retail to agriculture.

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